About the Agency

The applied-AI engine of the Celagenix® Group.

Celagenix builds the governance infrastructure organisations run on. The Agency is where that becomes applied AI: two practices that consult from products we build and run, not from the slide deck.

Trusted by organisations across 17 countries
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Where we sit

Governance to utility, under one roof.

The Celagenix Group is governance infrastructure: the systems, platforms, knowledge and advisory capability that let boards and organisations govern better, and perform better, moving governance from the background of compliance to the foreground of strategy. The Agency is the group's applied-AI engine, and it sits at the utility end of that arc.

Celagenix Corporate
Governance infrastructure
Celagenix Agency
AI strategy
Agency product engine
AI, built and run

Within the Agency, two named practices cover what we do:

Using AI

StratDash® AI

The AI Strategy Sprint. Where AI applies in your business, which use cases, tied to your pain points and processes, and in what order.

Checking AI

Celagenix AI Assurance

Proving AI output is correct, not just plausible. Executable controls that catch confidently-wrong output before anyone sees it.

Why we are different

We build with AI, so we advise from it.

Most firms advising on AI have never shipped it. We have. Our advice carries the scar tissue of having taken AI systems all the way to production, to paying users, and through the objections that stop most AI projects short. When you want us to build, that is available by invitation, and priced accordingly; the default is diagnosis and recommendation, proven by an estate we operate ourselves.

A note on the boundary. Advising a board on how it governs and remains accountable for AI is AI governance, and that is the practice of Celagenix Corporate. Designing AI strategy, and proving AI output is correct, is the Agency's work. Where a client needs both, the group covers strategy through to governance under one roof.
The Leadership Team

At the helm of the Agency.

The people who set the direction and stay hands-on in the build. Both practices, strategy and assurance, run from the same bench that ships the products.

Martin Louw, Founder and Strategic Lead

Martin Louw

Founder & Strategic Lead

Founded and built the Celagenix Group across twelve businesses and more than a decade. The StratDash AI method comes out of that experience: strategy grounded in what actually ships, not theory. Sets the direction for both Agency practices.

De Villiers du Plessis, Head of Production

De Villiers du Plessis

Head of Production

Leads production at the Agency, including the AI-enabled CAPS pipeline that powers the Academy LMS, governance content, and client work. Turns the Agency's methods into finished, verifiable output.

Trusted by multinational organisations

Let's make AI real for your organisation.

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